Jeff\'s Author Archive
Jeff • 18th Jan 2012 • General Information, Google SERPs, SEO, Search Engine Optimization (SEO), google ranking, local seo, search engine optimization, seo for small business
A couple of weeks ago, I visited one of the Internet Marketing/Small Business forums that I’m a member of, and noticed a new member had posted a typical newbie question in the SEO forum. The member wanted to know how she could be guaranteed to get he…
Jeff • 16th Jan 2012 • General Information, Google SERPs, Internet marketing, SEO, Search Engine Marketing (SEM), Search Engine Optimization (SEO), search engine optimization, web crawlers
by Rand Fishkin It’s 2012, and that means we get to revisit our expectations for 2011 and prognosticate for the year ahead. In keeping with tradition, I’m first going to evaluate my predictions from last December before determining if I…
Jeff • 13th Jan 2012 • General Information, SEM, Search Engine Marketing (SEM), local search marketing, marketing strategies, search engine marketing, small business strategies
There is competition in every industry today and small businesses are fighting one another to keep from being eaten up by the giants. Visibility is everything and never before has ‘out of sight, out of mind’ been more applicable. Local search marke…
Jeff • 9th Jan 2012 • Email Marketing
One of the most powerful ways to build a successful online business is by creating relationships with your visitors so they can begin to trust you and feel comfortable ordering from you. One way of building these relationships is by having a mailing li…
Jeff • 6th Jan 2012 • Web Development, website design
I’ve spent considerable time over the last week bringing a new employee up to speed on a variety of topics. He’ll be performing many duties for us (such is the joy/curse of working for a smallish firm), and among those tasks will be consulting with…